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Social Media Specialist
cITY
Columbus, OH
Category
Marketing
Job Level
Junior
Employment Type
Part time
Job Responsibilities
- Own the consistent execution of our social media presence across LinkedIn, X, and Instagram, with LinkedIn as our primary platform.
- Translate product updates, customer stories, event moments, and founder perspectives into platform-specific content (written posts, short-form video, event photography, and simple graphics).
- Plan, draft, edit, and publish posts that show how our technology helps brokers in real, practical ways.
- Work closely with the founder to shape messaging, apply feedback, and ensure alignment with our brand.
- Maintain a content calendar and keep posting steady and organized.
- Attend key events at our headquarters in Columbus to capture photos, videos, and behind-the-scenes moments.
- Coordinate and publish content from the aviation events we attend and sponsor across the country.
- Ensure every post reflects the standards we hold internally for clarity, professionalism, and attention to detail.
- Track engagement and adjust execution based on what resonates with brokers and the broader industry.
Job Requirements
- Experience managing social media for a company, founder, or brand where you directly owned posting.
- Strong understanding of LinkedIn as a professional platform and how to create content that resonates in B2B environments.
- Experience in SaaS, B2B, or aviation is a huge plus
- A portfolio of work you have written, designed, or produced yourself.
- Experience working closely with a business owner, founder, or senior leader.
- The ability to take direct feedback, apply it quickly, and improve your work
- Comfort working in a fast-moving environment where messaging may evolve quickly.
- Strong writing skills. You can explain a software product in clear, practical language.
- High attention to detail. You review your work carefully before it goes live.
- Availability to come to our Columbus headquarters when we are hosting events and to attend select industry events as needed.
- The ability to manage your time and maintain consistent output within a part-time schedule.
- Authorization to work in the United States without current or future employer sponsorship